IPadOS Private AppStore Page Issue

We have a universal iPad and iPhone app with a Private AppStore page.

The issue is that from the UK region, an iPad (15.6) can find the AppStore web page, but it does not launch the AppStore app to allow download.

On iPhone however in the UK region, the AppStore Private page does work correctly. Additionally the iPhone and IPad links work correctly from the Australian AppStore.

Anyone for experiencing similar issue? Any workarounds?

IPadOS Private AppStore Page Issue
 
 
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