I think App Store Optimization (ASO) isn't just about keeping an eye on keywords. Dealing with keyword combos in multiple languages can get pretty messy. Trying to do it through App Store Connect is almost a nightmare. That's why we're all about aso.studio and we're super happy with it. Handling keywords for different languages is a breeze with aso.studio. We also use it to quickly reply to user comments, especially with its translation feature, which saves us tons of time. Take, for example, responding to user reviews – it might not seem directly linked to ASO, but solving issues for folks who leave 1-star reviews and turning them into 5-star reviews can seriously boost your ASO game. Like I said at the start, ASO is more than just keeping tabs on keywords. Besides, aso.studio has loads of handy features, like managing in-app purchases and subscription prices, even setting them differently for different countries. Let's say you're getting downloads from a place where folks don't have much spending power. Your user retention might tank unless you figure out a way to get them to make purchases. And that could hurt your ASO. But if you can offer prices that match what folks can afford in that country, you could snag loyal users with high retention rates.