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Tracking in app actions in Apple Search Ads
We have are working with a client that is interested if there is a possibility to track in app actions in apple search ads. We obviously get installs as default. But is there a way to track in app events(like sign up etc.) and send them back to apple search ads? I have seen some articles indicating that this is possible if you use the search ads attribution API. Anyone who has any experience on this topic? ad Thanks in advance!
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Nov ’22