"App not categorized" error - Apple Search Ads

I`m trying the new Search Tab ads feature, created a Search Tab campaign, but my campaign in "On hold" due to this error "App not categorized".
What does this means?
It was same for me, but changed to Running after some minutes..
I have the same issue, many hours later it's still blocked
It's "running" now. It tooks approx 10 hours. It's weird there is no explanation on the interface or in the help.
It takes between 10 mins to 10 hrs so we can only wait. It's weird that there is no 'i' button on screen for explanation.
"App not categorized" error - Apple Search Ads
 
 
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