Setting UITextView color in Storyboard changes before runtime

Has it always been this way and I'm crazy or is this a new issue?


In a new project, I created a UITextView in a storyboard. I add some plain text and I set the color manually to (77, 77, 77).


I run the app in the Simulator... and using Digital Color Meter, I can see the TextView is (96, 96, 96). If I debug the view heirarchy, the color property is (.37, .37, .37). That is (96, 96, 96)... actually it's 97s, but it's closer to 96 than 77.


Am I doign something wrong here or is this a quirk of UITextViews that has eluded me up until now?