Ideally, we would like to have Apple News drive traffic to our site, rather than have the story exist solely within the Apple News app. How can I get the link that directs people to our site? Is this a matter of using a certain type of submission format?
Hello mspeak,
When publishing articles using RSS, a “Read Full Story” link is automatically added at the bottom of each article in News, allowing the reader to open a web view of the article within the app.
For more information, see RSS content in News Publisher Help.