can anyone please explain us the difference between broad and exact match ?

Hello guys,

can anyone please explain us the difference between broad and exact match ?

give us an exemple will be much appreciated

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yelengeyeva
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Broad match is where keywords that are very similar to the ones you have entered are picked up (i.e an incorrect spelling in search) and exact match is only that key word and no other variants of it.

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AdamRedboxMobile
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