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Localization has resulted in impressions drop.
Hello. I have just localised my app into two new languages. This is my first attempt at localising, and from what I read, I should expect at least the same or greater amount of downloads/impressions. Everything regarding the app has been localised, such as screenshots, keywords, the main app etc. It's been three days since, and the impressions for unique devices has dropped to about a 1/3 the daily average. I don't understand why this would happen. The app has been localised by a native speaker, so the keywords should be alright, and even so, the app should be ranked normally with the English keywords. Has anyone else experienced something similar?
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Jul ’20